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strategy and consulting services

how I can help

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I am passionate about upfront discovery and identifying the right problem to solve

Resulting in meaningful strategies with measurable impact

WHERE I ADD VALUE

01

STRATEGIC PLANNING

Building a clear plan starts with understanding what your organization actually needs, not assuming it. This can include workshops, discovery interviews and a deep listening process, resulting in a plan that becomes part of how your team works, not a document that sits on a shelf.

This can include:

  • Strategic plan development

  • Executive one-on-ones

  • Team and stakeholder discovery interviews

  • Culture and alignment assessment

  • Growth planning

02

GTM, MARKETING + BRAND STRATEGY

Creating an effective go-to-market strategy requires first identifying the root problem to solve and then building a clear, actionable path forward. This includes understanding your audience in an ever-changing market, the first step to connecting your business with the people who need what you offer.

​This can include:

  • Market + audience research

  • Brand strategy

  • Go-to-Market strategy

  • Marketing roadmap

  • Campaign development

  • Content + messaging strategy

  • Persona development 

03

WORKSHOP FACILITATION 

Workshops are one of the most effective ways to bring your team together and build a collective vision, whether in person or virtual. With years of experience as a facilitator, I have seen workshops inspire, reengage and change the energy behind an initiative, all while giving your team a voice.

​This can include:

  • Strategic planning workshops

  • Alignment workshops

  • Vision and values workshops

  • Executive team sessions

  • Custom workshop design, development and facilitation

04

CONSULTING RETAINER 

I believe that the value of a consultant is not being an expert in your industry, but the value is in a consultant's unique perspective. Many times it is hard to uncover clarity in your purpose from the inside, and an outside perspective brings a new solution to the table. An ongoing retainer allows for you to invite in a different perspective, exactly when you need it the most.

​This can include:

  • Weekly/monthly involvement in strategic planning meetings

  • Review and feedback on tactical execution

  • Multi-agency or partner oversight

  • Ongoing strategic support on an ad hoc basis

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Looking for something else?

Let's chat to see where I can help.

LET'S CONNECT

Let's schedule time to discuss your needs and see where I can help.

Or send me a note.

lynze@lynzetaylor.com

©  LYNZE TAYLOR CONSULTING, LLC. 2021.

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